Campaign Email Bounces

As with any email marketing campaign you will inevitably have some email addresses that will bounce. There are two types of bounces:

Hard bounces

These are permanently unsubscribed. In order to re-subscribe a contact who has hard bounced you can update their email address
Soft bounces

These are unsubscribed/rested for 30 days. After 30 days they will automatically become resubscribed. Updating their email address allows you to re-subscribe them sooner. This protects your reputation and the Campus mail servers from bombarding bounced addresses with further marketing in a short amount of time.

In addition, as we want to maintain the highest deliverability rate for all of our users, if an email address hard bounces in a campaign sent from any Campus Account then this Contact and email address will be permanently unsubscribed in every Campus Account the email address exists in.


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